Plank Piece I-II consists of two large framed black and white photographs in portrait format. Plank Piece Sculpture by Charles Ray – 1973 has been exhibited in Tate.
Maurizio Cattelan La Rivoluzione Siamo Noi
Maurizio Cattelan – La Rivoluzione Siamo Noi, 2000 – photo Attilio Maranzano
Knockoffs In Industrial Design
Knockoffs are a designer’s worst nightmare. Imagine spending precious time perfecting a design that is uniquely yours only to find others creating exact replicas, and selling and making a profit from them as if your hard work did not matter. That is an issue many designers have faced and will continue to face as communication tools like social media blur the lines of authenticity and ownership of ideas and designs. However, what is a knockoff and how do you protect your designs against them?Continue Reading →
What Is Poor Man’s Copyright?
Poor Man’s Copyright is the idea that if a person has created or designed something, but can’t afford to register with a federal trademark office, they can mail themselves a copy of their intellectual property, which will be marked with a federal date stamp. People say this will prove that your piece of intellectual property was created and has been in your possession from this date, and possibly before. Many so-called experts on different websites claim that this is the most effective and cheapest way to hold copyright for your piece since it costs less than a few dollars/euros to mail it.Continue Reading →
Gio Ponti – Everything Is Going From The Heavy To The Light
Gio Ponti was an influential Italian architect, designer and artist. His work was truly all-encompassing, transcending genres and focusing on iconic ideas and creativity. His contributions to the Italian design industry are countless. From architecture and interior to even furniture design and writing, there is nothing Gio Ponti has not contributed to in his lifetime. Further, let’s take a look at some of his many contributions to the industry.Continue Reading →
How Constructivism Movement Effect The Architecture & Design World?
The Constructivism Movement was one of the most influential Modern Art movement in the early twentieth century. It flourished in Russia and was inspired by revolution. At its heart, it was a movement inspired by the idea of ‘change’ and ‘revolution.’ These abstract concepts seeked to abolish the designed symmetry and traditional composition with something more industrial and man-made. This is why it is called the Constructivism Movement; because it is inspired by the idea of ‘constructing’ newer goods and products using mass production by exploring modern materials. In the end, this movement fettered out and stopped gaining momentum because there was a huge wave of hostility for any avant-garde in the Bolshevik Regime. Let’s look at how this movement effected the architecture and design world.Continue Reading →
What Is A Design Patent?
When a designer creates a new industrial design, it is important for them to protect it from future knock-offs and cheap imitations. A design patent offers this protection; it provides the artist with exclusive rights of sale and its associated profits, along with an exclusive right to operate the industrial design. While intellectual property law varies in Italy, the basis of the rights of various jurisdictions is to protect the rights of the creator.Continue Reading →
Walter Gropius | Purely Organic Creativity
One of the most renowned pioneers of modern architecture, Walter Gropius was a German architect who founded the Bauhaus School along with maestros like F. L. Wright, Mies Van Der Rohe and more. His work was inspired by simplicity and efficiency with function as a focal point. His creativity was inspired and has made him an icon for modern design and architecture.Continue Reading →
What Are The Differences Between Design Patents And Copyrights?
When creating a new piece, a lot of effort goes into its design, which is why it is so important to ensure an designer/artist knows their rights when it comes to intellectual property. Having to go through the law’s complex and difficult jargon can be daunting to many, if not all, but two important intellectual property protections should be understood by designer/artists: design patents and copyright for aesthetic features of objects. However, while they may seem similar, in definition and in practice these two concepts differ, and it is this difference that is crucial for understanding an artist’s rights.Continue Reading →
Maurizio Cattelan – Satirical Creativity
An Italian artist and trendsetter, Maurizio Cattelan calles himself an ‘art worker’ rather than an artist. He is renowned for his satirical sculptures. He voices the follies of society through his artwork – sets them up for ridicule – which is a concept that is much appreciated by the observer. He has no formal training, but his work is appreciated by both professionals and general audience. Many have labeled him the jester of the art community, though his jokes are very much appreciated all around.Continue Reading →
What Is Strategic Design?
Change is the new driving master of the design world, and Strategic Design has come out as a revolutionary solution to all usual design woes. The basic definition of Strategic Design could be studied in two parts; strategy and design. ‘Strategy’ implies that you have a goal, while ‘Design’ refers to a creative solution to a specific problem. So this kind of design is basically coming up with strategies that are future-oriented to increase the innovative and marketable qualities of any business.Continue Reading →
Alessandro Mendini – Mixing Cultures and Forms
An influencer of Italian art, post-modernism, and the Radical Design movement, Alessandro Mendini has changed the world of art and design by mixing different mediums and ideas. As an innovative man, Mendini’s work has transformed the design world; his pieces and ideas have allowed other artists, following in his footsteps, to design with a renewed purpose.Continue Reading →
What Is Product Design?
Product design is an extremely vast and continuously progressive genre of design. It refers to the designing of new products that could either be customized or produced for mass appeal. The ‘product’ in product design could mean anything ranging from devices used on a daily basis, furniture, utensils and more. Successful product design can essentially be toned down to a process. It includes the following steps:Continue Reading →
How To Design For The Other 90 Percent?
Most of the designs in the contemporary world cater to that very specific 10%. This is especially relevant in context with product design in general. Understanding the class position of the target user is extremely important, especially if you want your product to be successfully marketed. If you’re marketing your product to a specific class, then you need to rethink either your product or your strategy. Designs aimed for the high class tend to be refined in a subtle yet understated sort of way. However, if your design is streamlined, then it can cater to a wider public. It will improve the branding strategy while attracting a more massive public response. Further, let’s look at some of the ways you could make your designs more suitable for the other 90 percent.
Designing For The Other 90%
Most of the designs in the contemporary world cater to that very specific 10%. This is especially relevant in context with product design in general. Understanding the class position of the target user is extremely important, especially if you want your product to be successfully marketed. The design for the other 90% is aimed at creating opportunities for the people – especially migrants to cities – and is a culminated effort of communities, architects, designers and public organizations that offer affordable designs in the form of urban planning, affordable housing, informal education, entrepreneurship and more.