What Is Problem Solving In Design?

What Is Problem Solving In Design? image

Many times design is referred to as “Problem Solving”, sometimes by seasoned designers. But how true is such an expression? While this is often a metaphorical expression meant to point out the main focus of design as functionality and meeting specific needs, such an oversimplification overlooks aspects of process, strategy and methods whose individual direct results are not the actual solutions to specific  problems, but are iteratively interconnected in a loop of “design thinking”.

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Bruno Munari | A Bridge Between Art and Life

Bruno Munari | A Bridge Between Art and Life image

Bruno Munari stands out as one of the world’s most decorated Italian artists and designers. He worked through different art and design movements including; Surrealism, Futurism and concrete art. However, despite his wide work in all the movements, he remained philosophically independent and created unique work exploring functional and uselessness concepts that were reflected the independence of his work.

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The Elegance Of Imperfection In Design Products

The Elegance Of Imperfection In Design Products image

The discussion surrounding imperfection is one marred by perception sensitivities. One person looks at imperfection negatively and another looks at it with a positive eye. These opposing perspectives result to a bipolar consideration of the ‘imperfect’ as either faulty or incomplete. The latter borrows from the Japanese concept of Wabi-Sabi, which promotes the aesthetic embracing of the impermanence, transience, and evidence of use in an ingenious setting of the natural world.

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What Is Communication Design?

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Communication Design is a hybrid of design and information, which concerns itself with transmission of information between media such as electronic media, printed media, presentations or crafted media and people. The communication design approach seeks to integrate the message with the aesthetics in media, as well as develop channels for delivering the message to the target audience.

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Milton Glaser | The Mind Behind I ♥︎ NY

Milton Glaser | The Mind Behind I ♥︎ NY image

The “I ♥︎ NY” logo has had far reaching influence than any other in history. Having been contacted to help with the graphic design in the New York State marketing campaign led by Wells Rich Greene, Milton Glaser was headed to one of the campaign meetings in the back of a yellow taxi in Manhattan in 1977 when he conceived the phenomenal idea that would cast his name in stone in the history books.

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Pokémon Go And A New Era Of Marketing

Pokémon Go A New Era Of Marketing image

For quite some time now, augmented reality (AR) apps have been in use in various spheres of life. There are apps that can be used to identify constellations on the sky, others that can show a mountain climber his altitude, and others used by mechanics to work on vehicle parts amongst many others. However, no AR app has been able to draw the kind of hype drawn by Pokémon Go. Within two weeks of its launch, Pokémon Go had been downloaded over 15 million times across the five countries of its coverage.

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What Is User Experience Design?

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User experience design (UX-design) is a design methodology comprising of integrated processes that seek to generate positive emotions among product or system users by enhancing their satisfaction through improving the accessibility, usability and friendliness in the user/product (or system) interaction. The sole objective of UX design is to offer a great experience to the users.

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Ergonomics And Design

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“Ergonomics is an applied science concerned with designing and arranging things people use so that the people and things interact most efficiently and safely” – Merriam Webster. It forms a central aspect of the human-centered design approach, and it seeks to design products, systems, or processes with an account of their interaction with the people who use them.

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Achille Castiglioni – Italian Architect And Designer

Achille Castiglioni - Italian Architect And Designer image

Archille Castiglioni is one of the most revered design masters of the 20th and early 21st century. Born in 1918, he pursued architecture at Milan Polytechnic and later joined a design studio to work alongside his two brothers Livio and Pier Giacomo. This was immediately after the World War II and a high demand of housing was being witnessed in Italy and the rest of Europe. After Livio left the practice in 1952, the collaboration remained between the other two brothers until Pier Giocomo died in 1968.

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3D Printing: An Innovative Future Or Just Another Tool?

3D Printing: An Innovative Future Or Just Another Tool? image

What's 3D Printing?

3D printing is a term used to refer to “Additive Manufacturing” (AM), a process used to build three-dimensional objects by successive layering of material formed through computer control. These objects derive their form from digital model data or other electronic data sources. In simple terms, a 3D printer creates three-dimensional objects like a paper printer creates a document. Once a data file is created using a 3D computer aided design (CAD) software, the 3D printer uses the data to lay successive layers of material and build a component or object.

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Difference Between Art And Design

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Art and design have a lot in common, but they are both distinct disciplines. Many times their meanings are confused and their identities mistaken, but their distinctions stand. Historically, art and design have always blended in visual creativity and production, while many artists identified as designers and vice versa.

To avoid unnecessary ambiguity, we can correctly state, a piece of work qualifies to be either a work of design or a piece of art by the process and purpose of its creation. The clear distinctions between the two disciplines can be better explored by answering the questions;

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What Is Sustainable Design?

What Is Sustainable Design? image

Sustainability is the ability to remain in a predefined state of things indefinitely. In a broad sense, sustainable actions seek to adopt methods that do not lead to depletion of, or strain on resources in the pursuit of satisfying present needs to a level that threatens the well-being of future users of the same resource. Sustainable design can thus be defined as a design philosophy that seeks to comply with the principles of social, economic, and ecological sustainability.

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Marketing And Market Saturation Effects On Iconic Designs

Marketing And Market Saturation Effects On Iconic Designs image

Iconic designs are products that have ‘timeless user appeal’. They are all – time classics with an enormous touch of excellence and high standards. Iconic products are easily recognizable and elicit diverse emotional reactions. They could evoke nostalgia, ‘wow’ factor and great admiration.

The longevity of the iconic designs is a proof of superior characteristics and quality, unfading demand and blatant defiance to obsolescence. These brands have not attained their status by exclusively relying on heavy marketing but rather their universal appeal to consumers as a result of their superior features that has made them stand out. Marketing is only done to reinforce the status and protect market share from rivals staging aggressive market campaigns. There are several brands that have achieved the status of “Iconic” design (by merit) like; Coca-Cola, Nike, IKEA, APPLE and many others.

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